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Successful Northside Job Growth

The first phase of the Northside redevelopment project as proposed by Paul McKee is to focus on the “job centers” and mixed use areas. Numbers are being thrown around as to imply thousands of jobs will be created by this project. I wonder what measure will be used to declare the project a success with respect to jobs by those proposing the plan.

The project will require a lot of construction jobs, which is a fact. These are people that would not have been needed otherwise. The time frame of twenty years implies the jobs will be needed for an extended duration compared to most construction projects. Despite that scope and time frame, do construction jobs truly help grow the area? Even with such a long time frame the jobs are only temporary. It is unreasonable to assume that someone could graduate, make a career of the project, and retire when it is done. Based on retirement accounts requirements they would still have another twenty years of work.  Shouldn’t the expectation for jobs created be that the jobs are permanent? Yes,t his economy has shown that no job is truly permanent, But no matter the time frame  construction jobs are by nature temporary. The 40/64 concrete river project demonstrates that. When 40 is complete construction will continue in the region, but will all those workers stay in St Louis? I doubt it. Some of them will return when the new Mississippi bridge starts up in full. There will probably be projects after that, but I don’t want the fate of the region’s job growth to depend on never ending highway work.  Local restaurants can’t move around the region at will to follow the construction.  They need permanent customers to keep open.

Looking at the McKee track record for development makes me wary, too. He touts his Winghaven and NorthPark projects as examples of what he and his associates can accomplish. The two projects boast two of the regions larger employers in Express Scripts and MasterCard. Unfortunately both these employers were already in the region before they moved into their new offices.  More specifically, they were in the same city. Sorry, Maryland Heights, I hope you didn’t need those taxes. True, Express Scripts was threatening to leave the area and NorthPark help keep them here, along with some tax incentives. Also, MasterCard had outgrown its offices in Maryland Heights and needed new digs. But in the end, McKee merely helped keep jobs from leaving. Preventing negative growth is not the same thing as creating new growth. Who does McKee plan on luring into the north city for this new project? I doubt Edward Jones is going to give up all their brand new buildings along 270.  Do you think InBev is tired of the historic brewery yet?

Additionally, there is the dilemma of existing projects already in work to compete with. Winghaven still has space available for development. NorthPark is basically a field with nice streets. Express Scripts isn’t even in the development, instead choosing to be south of I-70 next to UMSL. The old Ford Plant has been wiped out of existence and Hazelwood is dieing to get some tax base back on that land. The current economy has opened up business space in areas like Earth City and Westport. The occupancy rate downtown offices are not that great. And these are just some examples of places in the region vying for new jobs. What if the Northside development center gets all the new jobs in the coming years and every where else in the metro area remains stagnant?

Finally, the current economic conditions do not bode well for new jobs. Every region of the country is going to fight to keep what they have. Other cities are constantly offering huge incentives to attract growth. Just look at what it took to keep Express Scripts. What exactly does Paul McKee have to offer to convince a company to move to St Louis when it is hard to keep the ones already here? St Louis will be wrangling with every other city in the country for each new job. Not to imply it is a contest St Louis cannot win, but it won’t be as easy as some people are implying. The Lou is not the only place that will be offering new buildings and tax incentives in the coming years. That still leaves the possibility of start-ups as the source of new jobs. Might the next Google or Facebook start up in north St Louis? A future global company setting up roots in the new development could be the pinnacle of the project. Unfortunately, as many failed businessmen will tell you, there are more failures than success with new companies.

How will you measure the success of the project with respect to jobs:

  • For just having jobs associated with it?
  • Having low end retail jobs new to the city?
  • Pulling jobs into the city from around the metro area?
  • Preventing jobs from leaving the metro area?
  • Getting new jobs at the cost of other developments in the metro area?
  • Being the founding location of a future Fortune 500 company?

Permanent new to the region jobs, while not sucking up all growth in the metro area, will be my measure of success.

– Kevin McGuire

 

South Grand: From the Gilded Age to “Great Street”

South Ground has always been a great street. In the early days it boasted a streetcar line, Tower Grove Park, an active business district, and the mansions of The Gilded Age. It left good bones for redevelopment a century later and has opened the door to a new era as a “Great Street.”

South Grand

In 2005, the East-West Gateway organization began spearheading an urban-planning movement called “Great Streets” in the St. Louis area. “Great Street” ideas hope to re-invent life in the city by taking a holistic view to neighborhood streetscapes. It is, in some ways, a backward-looking movement that hopes to bring back some of the chaotic diversity of earlier street life to modern ways of living.

It eschews our mid-century fascination with the car and focuses again on the street as home to all whether on foot, bike, bus or car. It also wants to achieve something more than integrated transportation; it wants to underline the cultural context of a neighborhood and to reflect the community’s deep historical roots in hopes of crafting a unique cultural identity to stimulate social and economic development.

Starting in early September 2009, the city of St. Louis and East-West Gateway began an experiment to demonstrate how those infrastructure changes might affect life on South Grand. They re-striped Grand from Arsenal to Utah Streets into a three-lane configuration with concrete barriers to simulate future bulb build-outs at the end of city blocks. Public meetings before, during and afterwards captured neighborhood assessments on the changes.

Tuesday October 6 was the final public meeting on the pilot project and East-West Gateway shared data from the experiment and initial designs with the community. Probably the most visible change has been the decrease in vehicle speeds through the business district. Before the three-lane experiment began, car speeds on the then four-lane road averaged 42 mph. Traffic slowed to 31-32 mph during the three-lane experiment.

The difference is palpable either on foot or in a car. More than half of the residents attending the meeting said pedestrian safety was either improved or greatly improved under the new configuration and 69% experienced street crossings as easier or safer.

The slower speeds did not result in greater congestion. Data collected during the trial show a modest 3%-4% decrease in congestion in the area and there was positive feedback from emergency services in that they were able to use the third lane, the turn lane, to quickly navigate the area during emergency calls, an improvement to fighting four lanes of traffic with no dedicated lane.

Neighborhood residents did present anecdotal evidence that some traffic had moved to neighborhood through streets to avoid South Grand. East-West Gateway representatives said they would collect more data on that as the trial period is extended.

The third major change was a reduction in street noise during the pilot. Forty-six percent of residents noted a reduced or greatly reduced level of noise and data collected confirmed a 17-decibel drop in high-end noise.

The pilot has thus proven to be a success in terms of calming traffic, reducing noise, and making the zone friendlier and safer for pedestrians. But what about enhancing the character of the neighborhood or enhanced economic activity? No data was presented by East-West Gateway and perhaps there are too many external factors like the prolonged recession to make any accurate determinations.

I can say, and this should please the street’s merchants, that 37% of the residents reported an improved or greatly improved shopping and dining experience during the “Great Streets” pilot. The slower speeds on South Grand do allow a better look at the shops and restaurants and the friendlier street atmosphere is likely to translate to more walkers and bikers dropping in to check them out.

So what’s next? The institutional recommendation will be made to continue the pilot, temporary concrete barriers and all, until construction can begin in mid-2010. In the meantime, East-West Gateway will continue to collect data and investigate outstanding issues like whether permanently closing the alleys that open on South Grand between Arsenal and Utah will work for residents, merchants and city utility crews. Design work will also continue along with the selection of materials and street trees. Also undecided is whether there will be dedicated bike lanes on a shared bike-car lane through the pilot area. Further consultation with the bicycling community is promised.

Since the proposed “Great Streets” improvements for South Grand are in the $8-$9 million range and only $3 million is available in U.S. federal stimulus funds, the vision being constructed in 2010 will be limited in scope. The budget will allow a permanent reconfiguration of the roadway to three lanes, widening of the sidewalks by three feet, building the bulbs at the end of each block to set off parking spaces from the roadway, and installation of new pedestrian crossing areas at intersections. Special attention will be paid to ADA curb cuts and bringing the project beyond code for ADA modifications. There will also be funds to plant more street trees and replace street lighting with more energy-efficient and effective fixtures.

An effort is being made in the design process to incorporate established neighborhood design icons into the new designs for bike racks, benches, newspaper box corrals, and neighborhood signage. Picking up the wrought-iron, Gilded Age designs from the fencing on either side of the Tower Grove garden gates and the neighborhood signs for Compton Heights and Tower Grove East, the new amenities will reinforce the neighborhood’s unique design heritage.
Compton Heights

Several issues remain up in the air. Two local schools founded in the Gilded Age, Gallaudet School for the Deaf and the Missouri School for the Blind, have requested that audible signals be added to traffic lights so their students can safely cross at the South Grand business-district intersections. Green, LEED-standard materials for paving options, bioswales to deal with street water run-off, and lighting fixtures that meet requirements for night-sky preservation are all under consideration, but haven’t been locked down.

To the extent that this project succeeds, credit should be given to the credible public-engagement process for this project.  Two initial workshops were used to identify problems in the area in 2007 and 2008; three extensive public open houses were held in August, September and October to determine design options, establish neighborhood preferences, and provide data from the pilot. Extensive displays, multiple meeting times and venues, printed materials, online surveys, and extended live question-and-answer sessions with keycard voting on options were all used to present ideas and receive feedback. At Tuesday’s meeting, 85% of residents found the process to be transparent and 74% felt the most important problems on South Grand had been addressed.

Project planners had a few surprises. One was the support expressed at public meetings to not just meet, but exceed, current ADA standards for access to the area as a business and social hub. Two was the public preference for LEED-compliant materials for paving, including pervious pavement. And three was support for street lighting that would meet neighborhood needs for safety, yet not be overly lit, so the area could meet improved energy efficiency standards and protect the night skies from unnecessary light pollution.

– Deborah Moulton

 

Where Is Your Third Place?

There is one thing cities provide in much greater abundance than suburbs: the essential “third places” in our lives that provide respite and relaxation for us outside our homes or workplaces.

Third Place
Third places are defined as one of three places that meet fundamental human needs: home, a first place; work, a second place; and a third place, where we go to find community, relaxation, and simply “be” when we aren’t at home or working.

For all the people who work from home offices, the line between the first and second places, home and work space, may have blurred, but it makes the third place even more important. We all need a common place to hang out, see friends, find conversation, or simply watch the world go by. We seek a place that is separate from our homes or workplaces and all their attendant comforts and irritations.

Third places are very individual. In a family of four, there could be four different third places: church, coffeehouse, club or park. They are where you go to get away from your immediate responsibilities and expectations. You don’t have to do housework or laundry; you don’t have to finish that project or spar with your partner. You are (temporarily) free to indulge your own thoughts, talk or not talk, do or not do anything.

In the city of St. Louis there are many good third-places: local coffeehouses like The Hartford, Shaw Coffee or even the London Tea Room. There are neighborhood bars and cafes where they get to know you and you can stay as long as you like. There are libraries, drop-in centers and parks. There are churches and clubs, both social and athletic. There are museums and entertainment districts like The Loop on Delmar or Washington Avenue downtown. And there are intentional places like Left Bank Books with book groups, author readings and community events. These third places are close at hand, across the street or down the block, most of them within walking distance.

The suburbs of St. Louis are trickier, especially in second-ring suburbs. Newer, more affluent suburbs like Chesterfield and Wildwood have been built with more modern sensibilities about community gathering spots and the intentional communities created by mixed-use construction. You may be more likely to hang out at commercially sponsored third places like Starbucks or the mall, but they exist and are well used.

The second-ring suburbs are in a tougher spot. They belong to an earlier time, before we realized how much we would miss the communal third places that are so abundant in the city. Like the outer-ring suburbs, they may have some commercially-sponsored places like Starbucks, McDonalds or Dennys, but there may be only one or two in a municipality and they are rarely within walking distance. There is a real dearth of small, local businesses like independent coffeehouses, casual cafes or bookstores. Which pretty much leaves the bar, gym or possibly church and almost all of them require driving in your car.

There is a misplaced attempt to fulfill this need for third places in the construction of suburban great rooms, finished basements and fully-equipped media rooms, but all of these fall short. A third place requires distance from home and family. It also requires diversity and randomness in the people you might observe or start a conversation with.
When I lived in Seattle, I could easily walk a few blocks to any of six coffeehouses, each with its own ambience and crowd of regulars. There were bookstores with cafes where you could hang out from 7 a.m. to 11 p.m. When I lived in the South Grand area, I had my choice of places to hang out.

In Maryland Heights, I’m stumped. I occasionally get in the car and drive to Starbucks at Westport or I go farther afield to Creve Couer or Chesterfield. More and more, I drive farther to Main Street in St. Charles or into the city to find a third place, but none of them are my third place.

City planners take note: vibrant cities or suburbs don’t exist without a multitude of viable third places. And if you want to attract the young, the creative, the socially engaged, that advice is doubly important.

What I’d like to know, especially if you’re a suburbanite, is where is your third place? Where do you regularly go to hang out, read a book, see friends, or just escape home and work responsibilities? What makes a place your third space? I look forward to what you have to say.

-Deborah Moulton

 

The Port of St. Louis

We all know that St. Louis owes its existence to the Mississippi River.  We’re all well aware of our interstate highways and most of us are aware of the railroads that are an integral part of our urban fabric.

What turned out to be somewhat of a surprise to me, as a newcomer, was just how big a role the Mississippi continues to play in our local economy.  Part of it is “out of sight, out of mind”, part of it is the low profile many of its users keep.  But the statistics are pretty impressive  – the port extends for twenty miles, with 16 public terminals and “over 100 docking facilities”, there are no locks or dams between here and New Orleans (unlike going upriver), and it’s the “third largest inland port in the Midwest.”

Unique resources like this are where we can differentiate ourselves from our economic development competitors, and I’d like to see more of a push to do so.

– Jim Zavist

 

A.G. Edwards to Wachovia Securities to Wells Fargo Advisors in Two Years, Blog Anniversary

Two years ago today A.G. Edwards became Wachovia Securities.  From the Post-Dispatch on the vote the Friday before:

In five minutes it was over.

That’s how long it took Friday for shareholders of A.G. Edwards Inc. to approve the demise of the 120-year-old St. Louis-based brokerage when they voted overwhelmingly in favor of a $6.8 billion purchase by Wachovia Corp.

The final shareholders’ meeting, before a standing-room only audience in the company’s main auditorium, was little more than a formality to announce the results of voting that took place earlier.

Just over a year later, in December 2008, Wells Fargo bought Wachovia.  It was not until May of this year that the Wachovia Securities name was dropped.  Post-Dispatch:

On Friday, the company officially changed the name of the unit from Wachovia Securities.

Wells Fargo bought ailing Wachovia Bank in December, and the securities unit came with the deal. It employs 4,800 people in metro St. Louis, mainly at its Jefferson Avenue headquarters.

The company plans to roll out its new moniker over the next few months. The website will be renamed in June, statements will change in July and the signs on the buildings will switch after that, with the transition completed early next year.

The headquarters on Jefferson now has survived two big mergers without large-scale layoffs. Originally the home of A.G. Edwards Inc., the firm was sold to Wachovia in 2007.

One of my earliest posts was a review of the then A.G. Edwards campus.

A.G. Edwards HQ, November 2004
A.G. Edwards HQ, November 2004

On November 22, 2004 I wrote:

We are stuck with a campus better suited to a greenfield site in the hinterlands. The employees drive in from the ‘burbs, park and return to the ‘burbs at 5pm. Of course, some of their employees live in the city but it is likely they drive to the campus. I saw no bike racks – not even at the visitor’s entrance. It is possible employees walk to Union Station or perhaps the Tap Room for lunch – both locations are about six blocks East. I’d be willing to bet most employees either stay within the campus or drive to a lunch destination. When I’ve got a free lunch hour I will observe the comings and goings of the campus during the lunch hours.

Rather than give A.G. Edwards awards we should be shaming them and their long term architects, Raymond E. Maritz & Sons, into changing their ways. This is unlikely to happen. Instead, city life will naturally avoid this vacuum. East of Jefferson a wonderfully urban area is blossoming along both Locust & Washington Ave – extending all the way East of Tucker. West of Jefferson life is quickly emerging along Locust. A small real estate developer on Locust has done more in two years to generate life than Edwards has done in over 30 years at the current location.

Today also marks the start of the 5th anniversary month of this blog.  Halloween will mark the start of the 6th year of UrbanReviewSTL.  Throughout this month I will bring you my favorite posts from the last five years. I’ve had a blast these last four years and eleven months.  I look forward to the next five years.

– Steve Patterson

 

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